News

American Airlines celebrates ten years with Martinengo Communication 

American Airlines and Martinengo Communication celebrated the 10th anniversary since the beginning of their collaboration. In the second half of 2013, American Airlines – one of the most important US airlines – chose the integrated marketing and communication agency Martinengo Communication as its reference for Public Relations and Press Office in Italy. The collaboration began […]

AlUla event celebrating Saudi-Italian diplomatic relations in Rome

Pangaea member Martinengo Communication in Italy organised the participation of AlUla in the “Saudi Village” at Casina Valadier, in Villa Borghese Park, Rome from 25th – 29th September, in cooperation with The Royal Embassy of Saudi Arabia. The event celebrated 90 years of Saudi-Italian diplomatic relations. AlUla’s participation included three main activities to highlight the […]

World Tourism Day 2023 to Emphasize Investments for a Sustainable Future

Riyadh, Kingdom of Saudi Arabia, 25 September 2023 – The stage is set for World Tourism Day 2023, with the global sector to come together around the theme of Tourism and Green Investments. In what is set to be the biggest celebration to date, the official celebrations will be held on 27 September in Riyadh, […]

Travel Insight Organise Influencer Village at IFTM Top Résa

Pangaea member Travel Insight in Paris, will organise the Influencer Village at IFTM Top Résa, the largest French tourism fair. During the 3 day event a total of 30 influencers will be brought together consisting of 10 new influencers each day from the categories: Lifestyle, Travel, Family, Business, Adventure, Sport, History and Culture. Influencers from […]

Consumers to spend more on travel over the next 12 months

The second edition of the ‘Consumer Travel Spend Priorities’ research, by Outpayce, a wholly owned Amadeus company, reveals in the coming 12 months, consumers will spend 28 percent more on travel than had been expected a year ago. Outpayce’s travel data analysis also noted that international travel and holidays take the highest priority among consumers. […]

Successful “Live Again” event for South African Tourism

Pangaea Network member for the Nordic markets, United Spirit Nordic organised a high-end event in Copenhagen at short notice for client South African Tourism. The event was designed to raise awareness amongst Danish trade and media on the new “Live Again” campaign. United Spirit Nordic selected elegant venue Hotel D’Angleterre and liaised with South African […]

Thailand Conquers Barcelona

The “Amazing Thailand Fest 2023”, organised by the Tourism Authority of Thailand (TAT), attracted more than 3,500 people over a July weekend in Barcelona. The event showcased Thai culture with folk dancing, craft workshops, Muay Thai shows and a selection of international films and television series filmed in Thailand. The Tourism Authority of Thailand is […]

Nordic agents visit the beautiful island of Saint Martin

United Spirit Nordic organised a famil to Saint Martin earlier this month for agents from leading tour operators in the Nordics. Agents from Ticket, Nordmannreiser/USAspecialisten, Berg Hansen, Caribia, Sunway group / Sea travel and Air France-KLM enjoyed a 5 day itinerary around “the friendly island” accompanied by Head of Trade at United Spirit Nordic, Paul […]

Cycle Hub AlUla presented in Rome

On Sunday May 28th, in the elegant setting of the Royal Embassy of Saudi Arabia, Rome, Martinengo & Partners Communication organised the first event to unveil AlUla as a new premium cycling destination in Arabia. The event transported guests to the beauty of Saudi and presented AlUla as a wonderful destination for different biking experiences; […]

“Estonia by Duyos” campaign wins prestigious award for Visit Estonia

(May 12th) At the recent XXV Edition of the Golden Egg Awards 2023 held in Talinn, Estonia the project “Estonia by Duyos” presented by Visit Estonia and created and executed by The Blueroom Project in Spain won second place to rceive the Silver Egg in the influencer marketing category. The awards are considered the largest […]

Global Travel & Tourism Catapults into 2023 says WTTC

GDP contribution 5% off 2019 peak by the end of 2023 – Almost 22 million more Travel & Tourism jobs last year – International visitor spend up more than 80% New York, U.S.: The World Travel & Tourism Council’s (WTTC) 2023 Economic Impact Research (EIR) today shows the Travel & Tourism sector is closing in […]

Pangaea Network celebrates 16-year anniversary with new website and new international services

Pangaea Network celebrates 16 years as the original international network of representation, communication and tourism marketing. Boutique and independent, the network is a pioneer in Europe, with a presence in more than 30 international markets. The non-profit company, founded in 2007 and registered in England and Wales, launches a new website to coincide with the […]

Visit Estonia launch spring/summer 2023 campaign in Spain

Leading Spanish agency and Pangaea Network member The Blueroom Project, as the official representative of Visit Estonia in Spain, has formalised strategic alliances with leading partners in the tourism sector this spring/summer 2023. Prominent tourism organisations including Viajes Nautalia, Catai and Viajes EV (Eurovacances), among others, will be launching new itineraries and diverse programmes aimed […]

Essential Costa Rica present to the Spanish press

In the prestigious Rosewood Villamagna hotel in Madrid, Essential Costa Rica presented it’s tourism offering of “Well-being, Sport and Adventure in the Heart of Nature” to the Spanish press. Organised by Pangaea Network member The Blueroom Project based in Madrid and in associated with The Sportsman’s Club, the event was hosted by Essential Costa Rica […]

Saudi Tourism Authority Invests in the Nordics

The Saudi Tourism Authority (STA) has opened a commerical office in Denmark with the support of Pangaea Network member United Spirit Nordic. This office will serve the Nordic region as part of STA’s strategy to engage the tourism trade in key source markets and raise awareness of Saudi, the authentic home of Arabia as travelers […]

Madeira Selects The Blueroom Project

Spanish agency The Blueroom Project, has been selected as the preferred partner by Madeira Tourism in the Spanish market. This unique Atlantic destination is keen to attract Spanish visitors and The Blueroom Project will be instrumental in implementing marketing activities with the travel trade. The charms of Madeira will be easily accessible this summer from Spain, with […]

USN selected by Adaaran Maldives to focus on Nordic region

Adaaran Resorts in the Maldives, part of the Aitken Spence conglomerate, turns attention to the Nordics by appointing United Spirit Nordic (USN) as its sales, marketing and PR agency in the Nordic region. USN have worked with many luxury resort clients over the years and they bring their creativity, professionalism and expertise to Adaaran Resorts […]

Hilton Tangier Al Houara Resort & Spa appoints The Blueroom Project for PR in Spain

Hilton Tangier Al Houara Resort & Spa has selected The Blueroom Project as their communication and public relations agency in Spain. The hotel, which has just opened its doors in Tangier, is the third Hilton hotel in Morocco. The new complex, located in a protected national park with direct access to a  white sandy beach […]

Martinengo join Pangaea – communication experts in Italy/Italian speaking Switzerland

Pangaea are pleased to announce the addition of Martinengo & Partners Communications, to the network. Based in Milan, Martinengo is an integrated marketing communication agency offering public relations, event organisation, social media and digital PR, representation, marketing, sales promotion, advertising and crisis communication. With many years experience and a proven track record of working with […]

USN win new accounts in the Maldives and Italy

USN are proud to announce 2 new accounts in the Maldives and Italy. They will be working with the luxurious one-island, one-resort Grand Park Kodhipparu Maldives, on their sales and marketing strategy in Nordic markets, and will also undertake ad-hoc PR activity for this breathtaking destination. In addition, Tuscany Again have chosen USN for PR […]

International Luxury Travel Trends V Edition – Full Report

Pangaea Network is delighted to present the findings of its’ survey on Luxury Travel and International Trends, now in its fifth edition. Last October, we interviewed 636 tourism professionals in Brazil, France, Germany, Italy, the Netherlands, Scandinavia, Spain, the UK and the USA to obtain their vision of luxury travel, look at current and future […]

Hotels and Resorts expand in the Middle East

A recent white paper by Hotels and Resorts Middle East, on The Future of Hotel Design in the Middle East, found that with over 154,000 hotel rooms under construction, the Middle East is currently one of the most dynamic and innovative regions in the world in terms of shaping the future of hotel design. Led […]

The Blueroom Project Spain wins four prestigious clients

In the last six months, The Blueroom Project (TBP) has won four important accounts to consolidate their position as the leading boutique consultancy in Spain, specialising in communication and marketing for the tourism and lifestyle sector. Early in the year TBP was selected to manage communications and PR for Qatar Airways in Spain and Portugal. […]

The Future of the Customer Experience

A recent white paper by Trendwatching examined how precious a customer’s time is, and how best a brand can seize or save it. Despite a world of digital empowerment many feel time-starved. Customers value their time and attention, if it has been wasted you won’t be forgiven. Saving attention during the customer journey is often […]

United Spirit Nordic – increase visitors to Jordan

United Spirit Nordic as Visit Jordan’s representative, was given the challenge to increase and retain visitor numbers from Scandinavia to Aqaba in Jordan, a popular holiday area with Scandinavian tourists. Jordan Tourism Board, with Royal Wings, decided to add three direct flights to Aqaba, from Helsinki, Stockholm and Copenhagen. United Spirit Nordic managed to allocate […]

Authenticity is a standout consumer value

According to Euromonitor International, Authenticity is one of the latest Top 10 Consumer Trends. Authencity has been identified as the key word helping sell items on eBay in 2016, by researchers Andrew Kehoe and Matt Gee from Birmingham City University’s School of English, when looking at the most lucrative words used by sellers. Company efforts […]

The New Way of Luxury

The international scene of high-end travel is undergoing a radical transformation: digital and hyper-connectivity are permanently changing the market and at the same time consumers and their values have evolved which has changed the traditional meaning of “luxury”. We can talk about the new direction of luxury travel and the new travel experience associated with […]

Medical Tourism, a growing phenomenon

The medical tourism industry is valued at $439 billion in a new report by VISA and Oxford Economics, which also found that 11 million individuals travel abroad each year in search of medical services. It is expected that medical tourism will grow by 25% annually over the next 10 years as an estimated 3% – […]

Outbound & Inbound Tourism Trends

Asia drives global outbound growth while Spain takes the lead for inbound tourism Asia remains the number one source market region for growth in international travel with an overall increase of 9 per cent compared to the previous year, followed by South America with 5 percent. Outbound trips from North America and Europe both grew […]

Last Survey: Pangaea presents “The future of Travel Distribution – 2nd Edition”

Pangaea Network is pleased to share the findings of our latest research dedicated to Travel Distribution.