American Airlines and Martinengo Communication celebrated the 10th anniversary since the beginning of their collaboration. In the second half of 2013, American Airlines – one of the most important US airlines – chose the integrated marketing and communication agency Martinengo Communication as its reference for Public Relations and Press Office in Italy. The collaboration began at a crucial stage in American’s history, namely the merger with US Airways that gave birth to one of the world’s largest airlines.
Since 2013, Martinengo Communication has been the airline’s trusted point of reference for media relations in Italy. Based in the heart of Milan, the integrated communication agency has extensive experience in tourism, aviation, destinations, lifestyle, luxury products, hotels & resorts, institutions and industries.
“The quality of the team, the strategic approach, the proactivity and the ability to fully represent the values and spirit of the company are some of the main aspects that led us to choose to work with Martinengo Communication” declared Will Roach, EMEA Communications Manager of American Airlines . “After 10 years of collaboration, we can say that Martinengo Communication is in all respects an extension of our business in Italy which has achieved and exceeded every objective”.
“Ten years have passed since the first contact with American Airlines and we are proud to have given our contribution to making American an essential point of reference for the Italian media in the aviation industry. Working for such a prestigious and pioneering airline is a great honor for all of us and at the same time represents a constant opportunity for growth,” says Lorenzo Martinengo, Press Office Manager of American Airlines in Italy .