Increase the number of arrivals, promote the appeal of the ‘New New York,’ spread visitors throughout the five boroughs, foster relationships with airlines, the travel trade and third parties. Promote NYC as a leading city destination internationally.
Full range of B2B and B2C marketing activities.
456 clippings, reaching an audience of 207,600,374 people
AVE: € 26,885,039
AVE: € 12,097,700
*Last figures available