travel services new york

Launching Emirates A380

Client
Emirates
Period
2015

Challenge

Create outstanding media coverage around the A380 service and features and coordinate the launch activity.

Solution

PR activities before, during and after the event: press conference organisation, journalist and press office liaison, coordination with tourism and aviation industry partners.

Results

The Netherlands/USP
All the leading news media across TV, radio, print and online showcased the arrival in Amsterdam
AVE: over € 1,500,000

 

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