US & Latin America
770 Ponce De Leon Boulevard.
Suite 308.
Florida 33134

We have a mantra at LINKS, when it comes to developing brands and campaigns for our clients. We believe in inspiring and empowering consumers in a connected world. As such we like to partner with clients that share this belief. We believe all companies, regardless of industry, have the potential for a very powerful voice, and we want to be the agency that helps you fully explore the possibilities that exist.

We believe a great brand begins with great thinking. We believe a design team is only as strong as the strategy and insights they are presented before the first pixel is even placed on the screen. While great design and branding can sometimes happen accidentally, we believe the best long-term brand positioning starts with research, planning, and a competitive design audit structured to create mutually agreed upon creative positioning.

Our agency capabilities include; Business consulting, Public Relations, Digital, Media, Government Relations, Corporate Social Responsibility, Content & Editing, Event Production, Design and Production Capabilities.

Market Overview

For those not in the field of tourism, the far-reaching effects it has on the global economy, cultural heritage, environment, and the development of emerging destinations is largely unknown. Tourism requires extensive analysis and gains attention when insightful data illustrates its full impact and offering.
A massive industry, tourism generates a high volume of jobs within economies – 1 out of every 10 jobs are generated within the tourism sector – and it adds great value and income to destinations that understand how to promote and market their offerings. To date, the tourism sector represents 10% of the World’s GDP and also serves as a supporter for cultural preservation, protection of the environment, safety and development.
Tourism in Latin America has been on the rise for more than a decade. With approximately 211 million tourists visiting the region in recent years, there was a 5% increase in visitor numbers in 2016, and a 24% increase in revenue generated. These figures are significant with revenues in Latin America reaching 2.8 billion dollars in 2017. Argentina, Brazil, Chile and Colombia are the countries most visited, followed by the Caribbean, Dominican Republic and Jamaica.
Tourism is consistently growing as a sector, with outbound tourism generating 1.34 billion dollars. Compounding this figure with the massive growth opportunities in Latin America, LINKS, as the first travel and tourism business consultancy agency focused specifically on the region, offers clients a unique set of capabilities and ample experience in communications, marketing and reputation management. We recognize the importance of tourism as a key player in the global economy.

Team members

Edward De Valle II

Senior Partner

Edward De Valle II is a serial entrepreneur with over 20 years of experience in Marketing, Media, Advertising, Public Relations, Strategic Planning, Business Consultation, Travel Tourism, Hospitality, and High-End Real Estate. As Senior Partner of LINKS WorldGroup, Mr. De Valle works hand-in-hand with all clients, providing expert consultation, ensuring his team achieves client goals efficiently and to perfection.

Mr. De Valle is driven by an innate need to create, build, and grow. His past experiences have molded him into one of the industries top marketing and consulting professionals in markets across the United States, Latin America, and the Caribbean. Mr. De Valle’s global perspective has contributed to his desire to provide marketing strategies to real estate developers, hoteliers, and luxury brands on a worldwide scale.

Mr. De Valle’s passion for real estate marketing has led him to become one of America’s top marketing and communications professionals in the market helping developers sell new developments. He has marketed more than $15 billion in residential and vacation real estate projects for many of the world’s most prominent developers and architects including, Roger Staubach, Andres Balaz, Richard Meier, Zaha Hadid, and Armani.

Mr. De Valle founded LINKS WorldGroup in 2015 with the intention of using his expertise to provide clients with high-impact, intelligent and innovative solutions in the business consulting and marketing world. As a multilingual entrepreneur, Mr. De Valle is a financially rigorous, strategic problem solver and a skilled communicator driven by his hunger for innovation on a global scale.

Brenda Sandoval Valdes

Associate Partner

Brenda Sandoval Valdes is a well-rounded Executive with over 10 years of experience in Marketing, Media, Advertising, Public Relations, and Strategic Planning. Serving as Associate Partner at LINKS WorldGroup, Sandoval Valdes’ is responsible for new business development, account management, and operational management, including overseeing and managing the marketing and public relations departments that have spread to markets in Mexico, Latin America, and the Caribbean.

She plays an integral role in maintaining strong relationships with both clients and media providers. Her specialties include developing strategies, creating strategic media placement programs tailored to each client's specific needs, and maximizing budgets and exposure reach with each client's allotted budget.

Sandoval Valdes broad experience has been developed in several industries such as Travel and Tourism, Hospitality, High-End Real Estate, and Luxury Lifestyle. She has been instrumental in the success of accounts such as Row NYC, The Knickerbocker, The Quin, VivaAir, Rosewood Sense, Spa a Starwood Hotel, Trump Ocean Club International Hotel and Tower Panama, Elysee Miami, Biscayne Beach, Armani Casa, and TAM Airlines amongst many others.

Sandoval is a fully bilingual (English-Spanish) problem solver and results-oriented team leader. She is a proactive, multitasking achiever with superb negotiation and managerial skills